Memecast #49: Sales Should Not Own Pricing
March 16, 2022
Salespeople love them to death, however, it’s more important to them to close the deal than to close it at the highest possible price. In
Tag: pricing strategy
Ep164: Who Should Own Product Pricing with Ray Ranga
March 14, 2022
Ray Ranga is currently the VP of Product Management at Momentive AI. Before working in Momentive, Ray was the Senior Director of Product Management at
Blogcast #45: Losing on Price
March 11, 2022
This is an Impact Pricing Blog published on February 2, 2022, turned into an audio podcast so you can listen on the go. Read Full
Blogcast #44: A Perspective on RFPs
March 9, 2022
This is an Impact Pricing Blog published on January 26, 2022, turned into an audio podcast so you can listen on the go. Read Full
Ep163: Your Costs vs. Your Price Change Decisions with Jon Lucas
March 7, 2022
Jon Lucas started as an Accounting Manager before working as the Strategic Pricing & Business Development Manager of Cornerstone Building Brands Inc. Jon loves hiking,
Blogcast #43: Don’t Confuse Your Buyers
March 4, 2022
This is an Impact Pricing Blog published on January 19, 2022, turned into an audio podcast so you can listen on the go. Read Full
Memecast #48: Small Improvement
March 2, 2022
I’m going to try to do a little math with you on this podcast, and imagine we have a company that normally makes a hundred
Ep162: Pricing People: The Connector Between Finance, Marketing, and Sales with Anne Warren
February 28, 2022
Anne Warren is the Senior Director of Global Pricing at Shure – an appliances, electrical, and electronics manufacturing company that produces best-in-class audio products with
Blogcast #42: Willingness to Accept
February 25, 2022
This is an Impact Pricing Blog published on January 12, 2022, turned into an audio podcast so you can listen on the go. Read Full
Direct Customer Impact
February 23, 2022
Your company exists to create value for your customers. Many roles inside your company are directly responsible for creating, communicating, and capturing value. These are people who
