#770: CLASSIC Why I Teach Pricing: My Journey and Mission
February 23, 2026
Whether you’ve been with us since the beginning or you just discovered Impact Pricing last week, this episode is for you. If you’re one of
Tag: pricing strategy
#769: Blogcast: Pricing AI: Three Levels of Value Visibility
February 20, 2026
This is an Impact Pricing Blog published on December 15, 2025, turned into an audio podcast so you can listen on the go. Read Full
#768: Synthetic Data in Pricing: Trust It, Test It, or Ignore It? with Steven Forth
February 16, 2026
Steven Forth is a pricing strategist and AI innovator with decades of experience building value-based pricing models. As the founder of Value IQ, he blends
Credits Are Both Billing and Currency and That’s the Problem
February 16, 2026
You can listen to the full audio version of this blog we call — Buyer Insight. I keep disagreeing with my friend Steven Forth about credits.
#767: Blogcast: AI Can’t Own Pricing
February 13, 2026
This is an Impact Pricing Blog published on December 8, 2025, turned into an audio podcast so you can listen on the go. Read Full
#766: From $500 to $20,000 a Month: What This Pricing Jump Reveals About Value with Alex Shartsis
February 9, 2026
Alex Shartsis is a pricing and go-to-market advisor who helps founders charge what their products are actually worth. He is the CEO of Silverwood and
#765: Blogcast: Pricing AI: Outcome-Based Pricing – The Holy Grail for AI
February 6, 2026
This is an Impact Pricing Blog published on December 1, 2025, turned into an audio podcast so you can listen on the go. Read Full
#764: “You’re Wrong” — A Friendly Pricing Debate on Buyer Context with Steven Forth and Mark Stiving
February 2, 2026
This episode takes a slightly different approach than the usual Impact Pricing conversation. Instead of teaching a finished framework, Mark brings an early draft of
The Three Value Disciplines: Why Price Takes the Blame When Buying Gets Hard
February 2, 2026
Most companies assume the price itself causes pricing problems. Deals stall. Buyers hesitate. Discounting appears. Price becomes the focal point because it is visible, measurable,
#763: Blogcast: Credits: A Tool to Reveal Your Value Literacy
January 30, 2026
This is an Impact Pricing Blog published on November 24, 2025, turned into an audio podcast so you can listen on the go. Read Full
