Memecast #25: Business is Getting Paid for Value
September 24, 2021
It may be true that they’re going to get the value. It may not be true that they’re going to get the value, but they
Tag: pricing strategy
Blogcast #22: Pricing When Costs Go Up
September 22, 2021
This is an article published on August 18, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Ep139: How to Effectively Implement Price Segmentation Strategies with Ayon Bhattacharyya
September 20, 2021
Ayon Bhattacharyya is an experienced business leader with significant success in revenue growth through commercial problem-solving. He is implementing innovative pricing solutions, fact-based analysis, and
Blogcast #21: Price Moves During Market Shocks
September 17, 2021
This is an article published on August 11, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Memecast #24: Business is NOT a Zero-Sum Game
September 15, 2021
First, a zero-sum game essentially means the size of the pie is fixed. If we have a pie there and you get to cut it
Ep138: Benchmarking Competitors’ Prices: Is It Worth the Effort with Monica Sinha
September 13, 2021
Monica Sinha is a Price Benchmarking Lead and Senior Manager at Capgemini. She has over 15 years of experience in the Finance sector which includes
Blogcast #20: Disney Understands Value
September 10, 2021
This is an article published on August 6, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Memecast #23: Create Real Value with Differentiation
September 8, 2021
When we think about how our buyers decide. Oftentimes they’re deciding, am I going to buy your product? Or am I going to buy a
Ep137: Setting Prices Using the World’s Best Buyer Persona with Stormie Andrews
September 6, 2021
Stormie Andrews is the president of Yokel Local. He is a licensed practitioner of Neuro-Linguistic Programming (NLP), an award-winning author, Forbes contributor, HubSpot contributor, recognized
Blogcast #19: I Hate Loss Aversion
September 3, 2021
This is an article published on June 28, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
