Impact Pricing Podcast

#793: Buyer Insight: If Buyers Can’t Explain It, You’ve Not Sold It
This is an Impact Pricing Blog published on March 2, 2026, turned into an audio podcast so you can listen on the go. Read Full

#792: The Four Conversations That Change How Buyers Decide with Blair Enns
Blair Enns is the founder of Win Without Pitching, author of The Four Conversations, and co-host of the 2Bobs podcast. He helps experts, agencies, and

#791: Buyer Insight: Why AI Is Making SaaS Metrics Grow Up
This is an Impact Pricing Blog published on February 23, 2026, turned into an audio podcast so you can listen on the go. Read Full

#790: Why the Same Product Shouldn’t Have One Price (And What to Do Instead) with Bobby Moesta
Bobby Moesta is the President & CEO of The Re-Wired Group, where he helps companies understand why customers buy.He is the co-creator of Jobs to

#789: Buyer Insight: Credits Are Both Billing and Currency and That’s the Problem
This is an Impact Pricing Blog published on February 16, 2026, turned into an audio podcast so you can listen on the go. Read Full

#788: How to Change Prices and Predict Them Without Guessing with Felix Hoffmann
Felix Hoffmann is the CEO of 7Learnings, where he helps companies move from intuition-based pricing to predictive, data-driven pricing systems. He previously led pricing optimization