Impact Pricing Podcast
#617: Blogcast: Understanding Fencing: Google’s Strategy to Maintain Regional Pricing for YouTube Premium
This is an Impact Pricing Blog published on July 4, 2024, turned into an audio podcast so you can listen on the go. Read Full
#616: How Behavioral Economics Influence Consumer Decisions Effectively with Kristen Berman
Kristen Berman co-founded Irrational Labs, a behavioral product design company, with Dan Ariely in 2013. Irrational Labs helps companies and nonprofits understand and leverage behavioral
#615: Blogcast: How to Charge Different Customers Based on Value Received
This is an Impact Pricing Blog published on June 27, 2024, turned into an audio podcast so you can listen on the go. Read Full
#614: CLASSIC The Power of Behavioral Economics in Pricing with Florian Bauer
Florian Bauer is an internationally sought-after expert and speaker on the subject of price psychology and behavioral pricing. He is an honorary professor at the
#613: Blogcast: Revamp Your Pricing Strategy: Pros & Cons of 4 Popular Models
This is an Impact Pricing Blog published on June 20, 2024, turned into an audio podcast so you can listen on the go. Read Full
#612: Generative Pricing Explained: How AI Will Transform Value Measurement and Proposal Success with Steven Forth
Steven Forth is Ibbaka’s Co-Founder, CEO, and Partner. Ibbaka is a strategic pricing advisory firm. He was CEO of LeveragePoint Innovations Inc., a SaaS business.
