#583: Blogcast: To Fee or Not To Fee? That is the Question
April 26, 2024
This is an Impact Pricing Blog published on March 7, 2024, turned into an audio podcast so you can listen on the go. Read Full
Author: Mark Stiving
The Value of a Feature: How to Create Value Tables
April 25, 2024
Several recent posts mentioned Value Tables, and a couple of people asked about them. Value Tables are a systematic and powerful framework to estimate the
#582: Segmentation Strategies Uncovered: Driving Revenue through Focus and Value with Stephan Liozu
April 22, 2024
Stephan Liozu has studied, researched, and practiced value-based pricing for over 15 years now. That includes training, speaking, consulting, managing pilot projects, and coaching large
#581: Blogcast: Your Inward Focus Causes Horrible Decisions
April 19, 2024
This is an Impact Pricing Blog published on February 29, 2024, turned into an audio podcast so you can listen on the go. Read Full
B2B Market Research Is Overrated
April 18, 2024
Market research is a valuable tool. But a lack of it is NOT keeping you from getting paid what you deserve. In fact, if a
#580: Price Justification Techniques: Building Confidence in Sales with Mike Bosworth
April 15, 2024
Mike Bosworth is a Co-Founder of WeConcile considered as the world’s first Relationship Rescue and Restoration application. In this episode, Mike shares effective pricing strategies
#579: Blogcast: Fear Stymies Your Growth
April 12, 2024
This is an Impact Pricing Blog published on February 22, 2024, turned into an audio podcast so you can listen on the go. Read Full
Value for Buyer Personas
April 11, 2024
In the B2B world, value is measured in incremental profit. If you are selling to other businesses, you should know how your company helps their
#578: Decoding the Emotion and Solution-Driven Sales Approach with Joe Woodard
April 8, 2024
Joe Woodard’s vision is to “transform small businesses through small business advisors.” And in the service of that vision he and his team educate, coach,
#577: Blogcast: Stopping One of Your Biggest Revenue Leaks – Discounts
April 5, 2024
This is an Impact Pricing Blog published on February 15, 2024, turned into an audio podcast so you can listen on the go. Read Full
