#674: Blogcast: Sam Altman Was Right!
March 21, 2025
This is an Impact Pricing Blog published on January 20, 2025, turned into an audio podcast so you can listen on the go. Read Full
Category: Podcast
#673: Cracking the Cold Outreach Code: Your Winning Formula for Value-Based Pricing Success with Mark Herring
March 17, 2025
Mark Herring is a passionate marketing leader with strong technical roots and deep knowledge of how to market cloud and enterprise software to open-source developers
#672: Blogcast: The Last Mile of Pricing
March 14, 2025
This is an Impact Pricing Blog published on January 13, 2025, turned into an audio podcast so you can listen on the go. Read Full
#671: How Bundled Solutions, AI, and the Art of Pricing in B2B Drive Sales and Profitability with Dan Foster
March 10, 2025
Dan Foster is a Chief Operating/Revenue Officer, who built and transformed profitable businesses across technology and telecom start-ups as well as industry powerhouses. Companies turn
#670: Blogcast: Understanding Context: 4 Key Factors That Influence Customer Willingness to Pay
March 7, 2025
This is an Impact Pricing Blog published on January 6, 2025, turned into an audio podcast so you can listen on the go. Read Full
#669: How to Stop Undervaluing Your Product—And Start Getting Paid What It’s Worth with Rich Mironov
March 3, 2025
Rich Mironov provides product management leadership and coaching to large and small tech companies, with more than 150 clients since 2001. His focus includes: Coaching
#668: Blogcast: Dynamic vs. Stable Context: A Framework for Smarter Pricing
February 28, 2025
This is an Impact Pricing Blog published on December 23, 2024, turned into an audio podcast so you can listen on the go. Read Full
#667: Mastering Value Conversations: Turning Customer Insights into Profits with Ed Arnold
February 24, 2025
Ed Arnold works with B2B companies to develop their value-based pricing strategies. His specialty is translating a company’s competitive advantage into a viable customer value
#666: Blogcast: Value Drivers vs. Value Tables: When to Go Broad and When to Be Specific
February 21, 2025
This is an Impact Pricing Blog published on December 16, 2024, turned into an audio podcast so you can listen on the go. Read Full
#665: The Future of AI Monetization: Trends and Challenges with Steven Forth
February 17, 2025
Steven Forth is Ibbaka’s Co-Founder, CEO, and Partner. Ibbaka is a strategic pricing advisory firm. In this episode, Steven shares the potential commoditization of AI
