Value Table – The Results Column
June 5, 2019
Recall the first four columns of a value table are Problem, Solution, Result, and Value. Previous posts have described the Problem and Solution columns. Today,
Tag: pricing value
Q&A: Dealing with Salespeople and Costs
April 12, 2019
Question (edited by me): How should we manage the perception of sales regarding the fact that production costs are just one parameter in the pricing
Q&A: Putting a Price on Trust
March 16, 2019
Question: Hi Mark, do you think that all valuable aspects of a good or service should be priced? I am a pricer at a law
Ep4: Michael Hurwich – The Joy of Pricing
February 10, 2019
Michael Hurwich is the global president of SPMG, a pricing strategy, and consulting services. He has consulted to major Fortune 500 and mid-sized firms for
Ep3: Mike Wilkinson – The Seven Challenges of Value
February 3, 2019
Mike Wilkinson is the Value Selling Expert. He works worldwide with clients across a diverse range of industries and business sectors focusing on value
Introduction to Impact Pricing and the Blog
January 2, 2019
Welcome to the Impact Pricing Blog. We are so glad to have you come along for the ride. In this blog, you will read random
