#523: Blogcast: Lessons from Amazon’s Nessie
November 24, 2023
This is an Impact Pricing Blog published on October 12, 2023, turned into an audio podcast so you can listen on the go. Read Full
Tag: pricing strategy
#522: Pricing Table Topics: Queen of Diamonds – Create Perceived Value with Marketing
November 22, 2023
This one is the Queen of Diamonds from the Impact Pricing card deck. We often talk about how we want products that are different from
#521: Top Pricer Tournament: Simulating Winning Pricing Strategies with Mark Chussil
November 20, 2023
Mark Chussil is the founder of Advanced Competitive Strategies, Inc. He is an expert in qualitative and quantitative business war games, custom strategy simulators, executive
#520: Blogcast: Rules of Thumb for Price Increases
November 17, 2023
This is an Impact Pricing Blog published on October 5, 2023, turned into an audio podcast so you can listen on the go. Read Full
#519: Pricing Table Topics: Queen of Hearts – Value-based Pricing
November 15, 2023
This one is the Queen of Hearts from the Impact Pricing card deck. Value-based pricing has many different meanings. Different people use it differently. Oftentimes,
#518: Quantifying Value: The Key to Selling with Confidence with John Mansour
November 13, 2023
John Mansour founded Product Management University to unlock one’s full growth potential by making quantifiable customer outcomes the starting point for everything. In this episode,
#517: Pricing Table Topics: Queen of Spades – Compete on Value, Not on Price
November 10, 2023
This one is the Queen of Spades from the Impact Pricing card deck. We really should be competing on value, not on price. We often
Software Shrinkflation
November 9, 2023
You can listen to the full audio version of this blog we call — Blogcast. Shrinkflation is commonly found in grocery stores. Instead of raising
#516: Pricing Table Topics: King of Clubs – Willingness to Pay Drives Pricing
November 8, 2023
This one is the King of Clubs from the Impact Pricing card deck. Sadly, too many companies still use cost-plus pricing. We take the cost
#515: Maximize Profits with Intelligent Pricing through Customer Segmentation with Nikhil Kalla
November 6, 2023
Nikhil Kalla is a Global Pricing Manager at Ingersoll Rand who collaborates closely with regional pricing and global cross functional teams to drive projects that
