#727: Monetizing AI: Beyond Cost-Plus Pricing with Ian Clark
Ian Clark runs Crescendo Consulting, helping companies monetize AI features. He’s advised leadership teams on packaging, pricing metrics, and outcome-based models. And of course, he
Ian Clark runs Crescendo Consulting, helping companies monetize AI features. He’s advised leadership teams on packaging, pricing metrics, and outcome-based models. And of course, he

This is an Impact Pricing Blog published on July 21, 2025, turned into an audio podcast so you can listen on the go. Read Full

Ton Dobbe is the founder of Value Inspiration, helping SaaS companies transform from commoditized to remarkable. He’s the author of The Remarkable Effect, where he

This is an Impact Pricing Blog published on July 14, 2025, turned into an audio podcast so you can listen on the go. Read Full
Scott Kelly is the founder and CEO of Blackdog Venture Partners, and he has been for 25 years. He’s the host of VC Fast Pitch

This is an Impact Pricing Blog published on July 7, 2025, turned into an audio podcast so you can listen on the go. Read Full

Bryan Phelps is the founder and CEO of Big Leap, a digital marketing agency he’s been running for 17 years. He’s been working in digital

This is an Impact Pricing Blog published on June 30, 2025, turned into an audio podcast so you can listen on the go. Read Full
John Norkus is the founder of chiefpricingofficer.com and has led pricing transformation teams at several large consulting companies including Deloitte and KPMG. He started his

This is an Impact Pricing Blog published on June 23, 2025, turned into an audio podcast so you can listen on the go. Read Full