#809: Buyer Insight: Being Chosen Isn’t Winning
July 10, 2026
This is an Impact Pricing Blog published on April 27, 2026, turned into an audio podcast so you can listen on the go. Read Full
Author: Mark Stiving
#808: The Hardest Part of Every Buying Decision with Dan Rochon
July 6, 2026
Dan Rochon is the creator of the Teach to Sell methodology and host of the No Broke Months podcast, where he teaches professionals how to
Product Myopia: The Disease You Don’t Know You Have
July 6, 2026
You can listen to the full audio version of this blog we call — Buyer Insight. Your deals are stalling. Your roadmap keeps growing, but your
#807: Buyer Insight: I Was Wrong About Will I
July 3, 2026
This is an Impact Pricing Blog published on April 20, 2026, turned into an audio podcast so you can listen on the go. Read Full
#806: Raised Prices 5X, Lost 40% of His Clients… and Made More Money with Robin Waite
June 29, 2026
Robin Waite is the founder of Fearless Business and author of Fearless Pricing, helping coaches, consultants, and freelancers stop selling time and start charging for
The Value Was Always There
June 29, 2026
You can listen to the full audio version of this blog we call — Buyer Insight. Buyers don’t pay for the value you create. They pay
#805: Buyer Insight: Your Wins Are Lying To You
June 26, 2026
This is an Impact Pricing Blog published on April 13, 2026, turned into an audio podcast so you can listen on the go. Read Full
#804: How to Price When AI Becomes Your Buyer with Steven Forth
June 22, 2026
Steven Forth is the founder of Value Intelligence (ValueIQ) and a longtime leader in value-based pricing. He is also a co-creator of The Value Project,
Hidden Problems, Hidden Value
June 22, 2026
You can listen to the full audio version of this blog we call — Buyer Insight. A friend of mine bought a new mattress because her
#803: Buyer Insight: Willingness to Pay Isn’t About Your Product
June 19, 2026
This is an Impact Pricing Blog published on April 6, 2026, turned into an audio podcast so you can listen on the go. Read Full
