#575: Blogcast: Proven Value
March 29, 2024
This is an Impact Pricing Blog published on February 8, 2024, turned into an audio podcast so you can listen on the go. Read Full
Month: March 2024
Show Me The Value!
March 28, 2024
You can listen to the full audio version of this blog we call — Blogcast. I rarely remember movies, but there are a few classic
#574: Pricing Table Topics: 8 of Clubs – Ban the Word ‘Markup’
March 27, 2024
This one is the 8 of Clubs from the Impact Pricing card deck. Ban the word markup. First, can we all agree that cost-plus pricing
#573: Strategic Pricing for Accountants to Earn More But Work Less with Geraldine Carter
March 25, 2024
Geraldine Carter helps single-owner CPAs go down to 40 hours without giving up revenue. In this episode, Geraldine reveals effective strategies for tailoring your accounting
#572: Blogcast: To Discount or Not to Discount
March 22, 2024
This is an Impact Pricing Blog published on February 1, 2024, turned into an audio podcast so you can listen on the go. Read Full
A Value Perception Gap
March 21, 2024
You can listen to the full audio version of this blog we call — Blogcast. Last weekend, I saw Brent Adamson, co-creator of The Challenger
#571: Pricing Table Topics: 8 of Diamonds – Customer Perceptions Always Matter
March 20, 2024
This one is the 8 of Diamonds from the Impact Pricing card deck. Customer perceptions always matter. And what’s fascinating is every time we touch
#570: Balancing Curiosity, Specialization, and Success as a Pricing Professional with Robert Ribciuc
March 18, 2024
Robert Ribciuc is the Managing Partner at EBITDA Catalyst. He helped establish, grew, and managed a successful advisory/consulting firm focusing on pricing strategy and analytics,
#569: Blogcast: Who Should Own Pricing?
March 15, 2024
This is an Impact Pricing Blog published on January 25, 2024, turned into an audio podcast so you can listen on the go. Read Full
Using Value to Break Down Silos
March 14, 2024
You can listen to the full audio version of this blog we call — Blogcast. For several years I’ve conducted “Pricing” bootcamps for companies and
