#439: Blogcast: You Have the Curse of Knowledge
May 12, 2023
This is an Impact Pricing Blog published on April 6, 2023, turned into an audio podcast so you can listen on the go. Read Full
Month: May 2023
Price Segmentation in TIOLI Markets
May 11, 2023
TIOLI stands for Take It Or Leave It. These are markets or customers where you don’t negotiate prices. Retail is TIOLI. You set one price,
#438: Pricing Table Topics: 6 of Diamonds – Possess Acumen About Your Buyer’s Business
May 10, 2023
This one is the 6 of Diamonds from the Selling Value card deck. If you are having value conversations, you’re focusing on, what’s the problem
#437: Revolutionizing Your Price Segmentation Strategies in Subscription Pricing with Robbie Kellman Baxter
May 8, 2023
Robbie Kellman Baxter is an Advisor to the world’s leading subscription-based companies, a Keynote Speaker and Author of The Membership Economy and The Forever Transaction.
#436: Blogcast: Ford Patents Feature with Negative Value
May 5, 2023
This is an Impact Pricing Blog published on March 30, 2023, turned into an audio podcast so you can listen on the go. Read Full
Price Segmentation by Negotiating
May 4, 2023
If your salespeople negotiate prices with individual customers, you use price segmentation. The question is, are you using it well? Price segmentation means charging different
#435: Pricing Table Topics: 6 of Clubs – Have Value Conversation with All Potential Clients
May 3, 2023
This one is the 6 of Clubs from the Selling Value card deck. First, let’s talk about an analytical journey. These are those people who,
#434: Revolutionize Your Pricing Strategy with 8D Problem-Solving Technique with JD Dillon
May 1, 2023
JD Dillon is the Chief Marketing Officer, Communications Leader, and Pricing Professional at Tigo Energy. In this episode, JD shares the 8D problem-solving technique
