#490: Blogcast: Pricing, Usage, and Value Metrics
September 8, 2023
This is an Impact Pricing Blog published on July 27, 2023, turned into an audio podcast so you can listen on the go. Read Full
Tag: pricing metrics
#489: Pricing Table Topics: Joker 2 – Buyers may not Measure Value in Dollars
September 6, 2023
This one is the Joker 2 from the Selling Value card deck. Almost always when we’re dealing with B2B customers, B2B business, value can be
#488: Master Pricing Strategies with Data with Sebastian Baier
September 4, 2023
Sebastian Baier is the founder of Buynomics, an AI for ultimate customer-centric RGM decisions- in one SaaS solution. In this episode, Sebastian discusses how Buynomics’
#487: Blogcast: Why Do They Buy?
September 1, 2023
This is an Impact Pricing Blog published on July 20, 2023, turned into an audio podcast so you can listen on the go. Read Full
#486: Pricing Table Topics: Joker 1 – An Indicator of Willingness to Pay
August 30, 2023
This one is the Joker 1 from the Selling Value card deck. You heard earlier that there are really three types of buyer’s value journeys.
#485: The Relationship between Customer Value and Pricing Strategies with Ian Campbell
August 28, 2023
Ian Campbell is the author of Wall Street Journal Best Seller “The Value Sale”. As Chief Executive Officer of Nucleus Research he is responsible for
#484: Blogcast: It’s Too Expensive!
August 25, 2023
This is an Impact Pricing Blog published on July 13, 2023, turned into an audio podcast so you can listen on the go. Read Full
#483: Pricing Table Topics: 2 of Diamonds – Involve Finance with Monitoring the Value-based KPIs.
August 23, 2023
This one is the 2 of Diamonds from the Selling Value card deck. I’m often asked who should own pricing, and one of the departments
#482: Discover How to Know Your Value with Amy Riley
August 21, 2023
Amy L. Riley is an internationally renowned speaker, author and leadership development consultant. She’s worked with organizations such as Deloitte, Cisco Systems and Aon Hewitt
#481: Pricing Table Topics: 2 of Clubs – Salespeople with Authority to Discount
August 18, 2023
This one is the 2 of Clubs from the Selling Value card deck. Salespeople are going to use every single tool they have available to
