The 5 How’s
You can listen to the full audio version of this blog we call — Blogcast. You’ve probably heard of the 5 why’s. It’s a technique
You can listen to the full audio version of this blog we call — Blogcast. You’ve probably heard of the 5 why’s. It’s a technique
You can listen to the full audio version of this blog we call — Blogcast. Shoot me now! A few days ago I was watching
You can listen to the full audio version of this blog we call — Blogcast. This past week while delivering a bootcamp to several companies,
You can listen to the full audio version of this blog we call — Blogcast. Apple recently announced its new iPhone 15. Here is their
You can listen to the full audio version of this blog we call — Blogcast. One of my favorite pricing tools is a scatter plot.
TIOLI stands for Take It Or Leave It. These are markets or customers where you don’t negotiate prices. Retail is TIOLI. You set one price,
If your salespeople negotiate prices with individual customers, you use price segmentation. The question is, are you using it well? Price segmentation means charging different
Confused buyers don’t buy! This is one of my favorite sayings. Buyers are afraid to make a mistake, so when they’re uncertain, they are less
One sales manager said to me, “Our salespeople show up and throw up.” What he was saying is their salespeople have the product pitch down.
My lovely wife occasionally sends me pricing stories she finds. Here is one she found on Pinterest, but you can find this many places on