Tag: business

Profit vs. Market Share: Which Should Your Business Prioritize?

October 17, 2024

You can listen to the full audio version of this blog we call — Blogcast. Most companies want to increase market share and grow profits. These

Who We Are

Our mission at Impact Pricing is to educate companies about value-based pricing, which simply means charging what a customer is willing to pay. Once a company starts down that path, it’s quickly apparent that they require a much deeper understanding of value.