Kate Mandrell is a trusted executive with a demonstrated track record of over-delivering promised business results in large-scale commercial transformations on leading-edge marketing & sales
This is an Impact Pricing Blog published on October 27, 2021, turned into an audio podcast so you can listen on the go. Read Full
Nobody cares about your features. They only care about what value your features provide them. That happens to be one of my favorite sayings. ‘Nobody
Joe Woodard’s vision is to “transform small businesses through small business advisors.” And in the service of that vision, he and his team educate, coach,
This is an Impact Pricing Blog published on October 20, 2021, turned into an audio podcast so you can listen on the go. Read Full
I hate the word commodity. When I see product managers or marketers or salespeople using it, it makes me think they’re lazy. It makes me
Mark Cox has been fortunate enough to have sold, structured, and negotiated some of the largest single-sale transactions in North America (including a billion-dollar transaction
This is an Impact Pricing Blog published on October 13, 2021, turned into an audio podcast so you can listen on the go. Read Full
Buyers by perceived value, but perceived value is easiest to come about. If we build products that are better than our competitors, and then we
Jennifer Kerr is a results-driven professional with a proven track record of delivering top and bottom-line profitability. She is a strategic thinker with the ability
