Impact Pricing Podcast

#748: How Behavioral Economics Can Fix Your Pricing Blind Spots with Etinosa Agbonlahor
Etinosa Agbonlahor is the CEO of Decision Alpha and former Director of Behavioral Research at Fidelity Investments. A behavioral economist by training, she helps companies

#747: Blogcast: Nobody Wants to Buy AI
This is an Impact Pricing Blog published on September 29, 2025, turned into an audio podcast so you can listen on the go. Read Full

#746: Revenue Growth Management: Proven Pricing Tactics with Danilo Zatta
Danilo Zatta is the author of The Pricing Model Revolution, The 10 Rules of Highly Effective Pricing, and the new book Revenue Growth Management. He

#745: Blogcast: Pricing AI: Pricing Metrics
This is an Impact Pricing Blog published on September 22, 2025, turned into an audio podcast so you can listen on the go. Read Full

#744: How to Quantify Customer Value: A Playbook for Winning B2B Deals with Ed Arnold
Ed Arnold, founder and managing partner at The Valorizer, brings decades of hands-on experience building customer value models, teaching value conversations, and guiding companies toward

#743: Blogcast: Why Buyers Really Buy
This is an Impact Pricing Blog published on September 15, 2025, turned into an audio podcast so you can listen on the go. Read Full