Impact Pricing Podcast
Memecast #6: Customer Success
One of the most fascinating things I found as I was researching subscriptions is — traditional businesses don’t really care if you use their product.
Ep120: Pricing Your New Product with Dave Daniels
Dave Daniels is a launch guru helping businesses plan successful product launches. In this episode, Dave shares how understanding market segmentation will help you figure
Blogcast #2: When You Should Use Cost-Plus Pricing
Many companies use cost-plus pricing. In fact, I’d say nearly all hardware companies, and service companies with fixed costs, use cost-plus pricing in some way.
Memecast #5: Subscription is a Business Model
Is subscription a business model or payment model? Probably the easiest example to think through is Porsche. Yes, you can subscribe to a Porsche. But
Ep119: Pricing Roles from a Recruiter’s Perspective with Jon Jennings
Jon Jennings is the Founder and Managing Partner of Jennings Executive Search, LLC. He began his career with a boutique recruiting firm, building relationships with
Blogcast #1: Three Lessons from a P&G Price Increase
On April 20, 2021, the Wall Street Journal published an article titled Procter & Gamble Will Raise Prices in September. Here are the first three