This one is the King of Hearts from the Impact Pricing card deck. We often think about, what is value? And we think of value-based
Steven Forth is Ibbaka’s Co-Founder, CEO, and Partner. Ibbaka is a strategic pricing advisory firm. He was CEO of LeveragePoint Innovations Inc., a SaaS business
This is an Impact Pricing Blog published on September 14, 2023, turned into an audio podcast so you can listen on the go. Read Full
This one is the King of Spades from the Impact Pricing card deck. Of course there’s no such thing as a commodity. Well, many salespeople,
Brooks Hamilton is a principal at Hamilton AI Strategy Advisors, specializing in strategy consulting, product management, program management, cross-functional team leadership, and go-to-market strategy. In
This is an Impact Pricing Blog published on September 7, 2023, turned into an audio podcast so you can listen on the go. Read Full
This is an Impact Pricing Blog published on September 1, 2023, turned into an audio podcast so you can listen on the go. Read Full
Karan Sood had the privilege of overseeing revenue management for over $6 billion in revenue across a diverse range of industries during the past decade.
This is an Impact Pricing Blog published on August 25, 2023, turned into an audio podcast so you can listen on the go. Read Full
This one is the Ace of Clubs from the Impact Pricing card deck. Nobody cares about your product. Let’s use an example. Let’s pretend that
