Impact Pricing Blog
Written by a Human!
Q&A: Putting a Price on Trust
Question: Hi Mark, do you think that all valuable aspects of a good or service should be priced? I am a pricer at a law
Q&A: How to Change Pricing Policies
Question: I would like to know where to start a competitive and realistic Price Policy, when you have hundreds of Price Lists, many channels and
Q&A: How to Price Products with Service
Here’s a question from one of my most loyal readers. “Mark, Some companies sell complex products (i.e. requiring both implementation services as well as the
Pricing Metrics and Market Segments … or Not
AAAACHH! Twice this week I ran into the same situation. Two different companies are creating subscription products and are trying to figure out how to
Did Google Make a Pricing Mistake?
As you may know, Impact Pricing was launched on Jan 1, 2019. We chose to use G Suite as an email server, mostly because Google
Q&A: There’s No Such Thing as a Commodity
Question: Dear Mark – a quick one – in a commodity market (like bagged cement, ceramic bricks etc) – how can you increase pricing to
