Impact Pricing Blog
Written by a Human!
Pricing AI: Outcome-Based Pricing – The Holy Grail for AI
Buyers do not care how many tasks your AI performs or how many tokens it consumes. They care about results. In B2B, results show up
A Tool to Reveal Your Value Literacy
Buyers trade money for value. That idea drives every pricing conversation, product decision, and sales cycle. Yet most buyers don’t see a product’s full value.
Credits: The Bridge Between AI Uncertainty and Value Clarity
AI has made pricing complicated again. In SaaS, sellers could rely on predictable usage and stable costs. With AI, both sides are uncertain. Buyers don’t
Designing Hybrid and Evolving Pricing Models for AI
Pricing AI is hard because no single metric captures how value is created and how costs behave. A per-user fee feels simple but ignores automation.
Pricing AI: Evaluating Pricing Metrics
Pricing metrics shape how buyers perceive value and how companies capture it. Choosing the right one is one of the hardest decisions in any business,
What PE Firms Miss in Pricing Due Diligence
When private equity firms evaluate an acquisition, they focus on metrics such as revenue growth, margin trends, and customer concentration. Pricing gets a passing glance:
