Tag: pricing

Impact Pricing - Software Shrinkflation

Software Shrinkflation

Shrinkflation is commonly found in grocery stores.  Instead of raising the price of a can of Pringles, they keep the price the same and reduce

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Impact Pricing - System 1 and System 2 Value

System 1 and System 2 Value

Daniel Kahneman, in his book Thinking Fast and Slow, described system 1 and system 2 thinking.  System 1 thinking is fast thinking.  It’s responsive.  It’s

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NRR Is Challenging

Why Your NRR Isn’t Better

Net Revenue Retention (NRR) has become a key indicator for businesses with recurring revenues. It measures revenue growth from current customers. For instance, an NRR

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Impact Pricing - Learning from iPhone Pricing

Learning from iPhone Pricing

Apple recently announced its new iPhone 15.  Here is their new pricing and how it compares to the iPhone 14 pricing:  Several articles justified the

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