Impact Pricing Podcast
#712: Blogcast: Jobs to Be Done vs. Problems and Results: What’s More Useful in B2B?
This is an Impact Pricing Blog published on June 2, 2025, turned into an audio podcast so you can listen on the go. Read Full
#711: COMPASS Framework: Rethinking Pricing Metrics in the Age of AI with Steven Forth and Michael Mansard
Steven Forth has been a frequent guest on Impact Pricing and is a co-creator of the COMPASS framework. Michael Mansard is the Principal Director of
#710: Blogcast: Value Is Not the Same as Willingness to Pay
This is an Impact Pricing Blog published on May 26, 2025, turned into an audio podcast so you can listen on the go. Read Full
#709: How to Benchmark Your Pricing Like AI Models with Steven Forth
Steven Forth is the Co-founder and Chief Value Officer at Ibbaka, a leading value and pricing consulting firm. With deep expertise in AI applications for
#708: Blogcast: The Two Questions Every Buyer Asks—and How to Design Your Product and Pricing Around Them
This is an Impact Pricing Blog published on May 19, 2025, turned into an audio podcast so you can listen on the go. Read Full
#707: How AI is Breaking Traditional Per-User Pricing Models with Alan Hollander
Alan Hollander, VP of Offer Packaging and Pricing Strategy at Blackbaud, has led pricing initiatives for six years. With nearly three decades in pricing, his
