Impact Pricing Podcast
Pricing Table Topics #85: Jack of Hearts: ‘Will I’ Decision Needs Different Information than ‘Which One’ Decision
This is the Jack of Hearts from the Selling Value card deck. It’s true, buyers making the ‘will I’ decision do need different information than
#CLASSIC Value-based Pricing: How to Get Started and How to Succeed with Stephan Liozu
Stephan Liozu is the Founder of Value Innoruption Advisors, a boutique consulting firm specializing in disruptive approaches in value, pricing, and strategic management. He helps
Blogcast #82: Value and Price for a Few Customers
This is an Impact Pricing Blog published on October 19, 2022, turned into an audio podcast so you can listen on the go. Read Full
Ep200: Business Negotiations: How to Sell without Actually ‘Selling’ with Andy Paul
Andy Paul is the author of Sell Without Selling Out. He’s the host of the Sales Enablement Podcast, and has experience on being VP of
Blogcast #81: The Strategic Hot Dog
This is an Impact Pricing Blog published on October 12, 2022, turned into an audio podcast so you can listen on the go. Read Full
Memecast #84: Jack of Spades: Will I, then Which One
This one is the Jack of Spades from the Selling Value card deck. Buyers usually make a ‘will I’ decision, then decide ‘which one’. They