Impact Pricing Podcast
#489: Pricing Table Topics: Joker 2 – Buyers may not Measure Value in Dollars
This one is the Joker 2 from the Selling Value card deck. Almost always when we’re dealing with B2B customers, B2B business, value can be
#488: Master Pricing Strategies with Data with Sebastian Baier
Sebastian Baier is the founder of Buynomics, an AI for ultimate customer-centric RGM decisions- in one SaaS solution. In this episode, Sebastian discusses how Buynomics’
#487: Blogcast: Why Do They Buy?
This is an Impact Pricing Blog published on July 20, 2023, turned into an audio podcast so you can listen on the go. Read Full
#486: Pricing Table Topics: Joker 1 – An Indicator of Willingness to Pay
This one is the Joker 1 from the Selling Value card deck. You heard earlier that there are really three types of buyer’s value journeys.
#485: The Relationship between Customer Value and Pricing Strategies with Ian Campbell
Ian Campbell is the author of Wall Street Journal Best Seller “The Value Sale”. As Chief Executive Officer of Nucleus Research he is responsible for
#484: Blogcast: It’s Too Expensive!
This is an Impact Pricing Blog published on July 13, 2023, turned into an audio podcast so you can listen on the go. Read Full
