Impact Pricing Podcast

#826: The $80M Dealer Reveals the Pricing Tricks First-Time Car Buyers Miss with Dominic Genova
Dominic Genova spent 17 years on the factory side at Chrysler and 27 years owning car dealerships. He grew one dealership from a building with

#825: Buyer Insight: Hidden Problems, Hidden Value
This is an Impact Pricing Blog published on June 22, 2026, turned into an audio podcast so you can listen on the go. Read Full

#824: AI Pricing Has 4 Possible Futures, Which One Are You Building For with Steven Forth
Steven Forth is a principal at PatternMind and co-author of Pricing for the Agent Economy, with deep expertise in pricing strategy, scenario planning, and the

#823: Buyer Insight: The Case for Token-Based Pricing
This is an Impact Pricing Blog published on June 15, 2026, turned into an audio podcast so you can listen on the go. Read Full

#822: What Are You Really Charging For? The Business Problem Behind AI Pricing with Manu Mehra
Manu Mehra is Head of AMER Industries Strategic Deal Pricing at Databricks, with more than 12 years of experience across pricing, product, cloud, and AI,

#821: Buyer Insight: Stop Measuring WTP. Start Shaping It.
This is an Impact Pricing Blog published on June 8, 2026, turned into an audio podcast so you can listen on the go. Read Full