Memecast #19: Pricing Must be Simple
August 11, 2021
Yes, we might have a really complicated pricing scheme pricing process that we have internal, although there are lots of reasons why we may not
Category: Podcast
Ep133: Buyer’s Value Journey: Your Guide to Consumer Decisions with Mark Boundy
August 9, 2021
Mark Boundy is an expert in value building, selling, and marketing. In this episode, Mark explains how to present value to your customers in a
Blogcast #15: Stop Sales Discount Authority!
August 6, 2021
This is an article published on July 13, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Memecast #18: Customer Success vs. Tech Support: What’s the difference?
August 4, 2021
Val Tech support is reactive and prevents unhappy customers. Customer success is proactive and generates customer delight. Customer success creates additional value. These are solving
Ep132: Pricing and Sales Negotiation Skills: How to Close More Deals with Sebastian Wrobel
August 2, 2021
Sebastian Wrobel is an energetic and passionate professional leader, helping companies to achieve value and pricing excellence. In order to achieve lasting integration, he is
Blogcast #14: Willingness to Pay vs Price Sensitivity
July 30, 2021
This is an article published on June 30, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Memecast #17: Create, Communicate and Capture More Value for Your Business
July 28, 2021
Values should drive most business decisions Yes, it’s true. Value should be. Almost everything that goes on inside your business. I learned this because I’m
Ep131: Obstacles to Implementing Value-Based Pricing with Alex Hoffman
July 26, 2021
Alex Hoffman is an articulate commercial leader with extensive experience in addressing profitability challenges through Commercial Analysis, Pricing / Business Strategy, and Portfolio Management. In
Blogcast #13: Perceived Versus Real Value
July 23, 2021
This is an article published on May 16, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Memecast #16: Using Price to Solve Product-Market Fit
July 21, 2021
Using price to solve product-market fit is like changing gravity to lose weight. Product Market Fit is one of those things that we hear often,
