Impact Pricing Blog
Written by a Human!
Reasons Why B2B Salespeople Discount
Discounting is a powerful lever salespeople have to help win deals. It can win deals you might have lost and possibly shorten the sales cycle.
Practical Pricing in a World with Tariffs
Worldwide, tariffs are in flux. I’ve read a lot of great advice on how to prepare for them. For example, long-term contracts should be written
Creating Pricing Power That Lasts: A Guide for Long-Term Holdings
Long-term holding companies acquire businesses with the intention of growing them for decades, not years. While many LTH firms identify pricing opportunities during due diligence,
Pricing AI: The Rules Haven’t Changed, But Your Strategy Should
Pricing AI products seems complicated, but the truth is—it’s not. The fundamentals of pricing haven’t changed, even if AI itself is transformative. Whether you’re pricing
The Single Perfect Price
Everybody struggles to set prices. You are not alone. But it turns out that there really is a single perfect price. That price is (drumroll
The Secret to Using AI in Pricing: Ask Expert Questions
If you’re like me, you’re afraid of missing out on the power of AI. It can do so much, but what should we do with
