This one is the Ace of Diamonds from the Impact Pricing card deck. Value-based pricing truly is a never ending journey. Think about what it
Net Revenue Retention (NRR) has become a key indicator for businesses with recurring revenues. It measures revenue growth from current customers. For instance, an NRR
This one is the Ace of Hearts from the Impact Pricing card deck. It is true, the single most profitable pricing decision any company can
Ronald J. Baker is the founder of VeraSage Institute, a reformed CPA and cost accountant who has changed his mind on the value of timesheets
This one is the Ace of Spades from the Impact Pricing card deck. First, companies really do exist to create value for customers. Think about
Apple recently announced its new iPhone 15. Here is their new pricing and how it compares to the iPhone 14 pricing: Several articles justified the
This is an Impact Pricing Blog published on August 17, 2023, turned into an audio podcast so you can listen on the go. Read Full
With a decade of experience as an author, speaker, coach, and trainer, Carole Mahoney helps entrepreneurs, founders, and salespeople grow their businesses with a collaborative
This is an Impact Pricing Blog published on August 10, 2023, turned into an audio podcast so you can listen on the go. Read Full
Last week, we discussed the two ways you can grow revenue: win new customers, or grow your existing customers. All businesses focus on winning new
