#478: Blogcast: Next Book Title? August 11, 2023 This is an Impact Pricing Blog published on July 6, 2023, turned into an audio podcast so you can listen on the go. Read Full Read More
Defining Value August 10, 2023 You can listen to the full audio version of this blog we call — Blogcast. Value is ambiguous. People think they know what they mean Read More
#477: Pricing Table Topics: 2 of Spades – Relative Value Conversations August 9, 2023 This one is the 2 of Spades from the Selling Value card deck. You’ve heard me talk about value conversations before, where value conversations are Read More
#476: Brainstorming the ‘Ultimate Pricing Book Title’ with Sebastian Wrobel August 7, 2023 Sebastian Wrobel is an energetic and passionate professional leader, helping companies achieve value and pricing excellence. Pushing digital transformation into lasting integration. Experienced in Read More
#475: Blogcast: Right or Effective? August 4, 2023 This is an Impact Pricing Blog published on June 29, 2023, turned into an audio podcast so you can listen on the go. Read Full Read More
Which Business Do You Want? August 3, 2023 You can listen to the full audio version of this blog we call — Blogcast. Quartz had an article on Unilever’s sales of ice cream. Read More
#474: Pricing Table Topics: 3 of Diamonds – Prospect for Buyers Who Get More Value from Your Solution August 2, 2023 This one is the 3 of Diamonds from the Selling Value card deck. The question now, as we’re doing our prospecting, is to say which Read More