#460: Blogcast: Quick and Dirty Pricing Research
June 30, 2023
This is an Impact Pricing Blog published on May 25, 2023, turned into an audio podcast so you can listen on the go. Read Full
Month: June 2023
Right or Effective?
June 29, 2023
I’m smart (probably like you). I used to be arrogant and stubborn too, but that didn’t help my career much. I recall KNOWING I was
#459: Pricing Table Topics: 4 of Clubs – Learn the Competitive Situation Before Negotiating
June 28, 2023
This one is the 4 of Clubs from the Selling Value card deck. It turns out that procurement people often lie to us. And it’s
#458: Why You Need to Engage to Have Value Conversations with John Ray
June 26, 2023
John Ray is a Pricing and Business Development Coach for Professional Services Firms, and a Podcast Host and Producer. In this episode, John shares
#457: Blogcast: What If They Find Out?
June 23, 2023
This is an Impact Pricing Blog published on May 18, 2023, turned into an audio podcast so you can listen on the go. Read Full
Help! What’s Bigger than Pricing?
June 22, 2023
People often ask me what I do and I proudly say, “I’m a pricing expert.” The next question is usually “What do you price?” I
#456: Pricing Table Topics: 4 of Hearts – Gives and Gets
June 21, 2023
This one is the 4 of Hearts from the Selling Value card deck. This concept of asking for something anytime we’re going to give a
#455: Drop Pilot’s Game-Changing Pricing Strategies with Michael Hammersley
June 19, 2023
Michael Hammersley co-founded and invented a payment system designed to locate the market price of any consumer good. He authored the utility patent that
#454: Blogcast: Price Segmentation in TIOLI Markets
June 16, 2023
This is an Impact Pricing Blog published on May 11, 2023, turned into an audio podcast so you can listen on the go. Read Full
The IKEA Effect and Pricing
June 15, 2023
The IKEA Effect is when people value something more when they help create it. At its best, pricing is about figuring out how much someone
