Ammanuel Selameab has spent 7+ years in pricing and can’t imagine what else he’d rather do. His work has taken him across both B2B and
Many people I talk with are under the impression if they only knew the right price, they would be doing so much better than they
Mark Raffan is a lover of negotiation, marketing, and behavioral science. Over the last few years, he started and grew the Negotiations Ninja Podcast to
Many pricing people are brilliant and love numbers more than most. When we figure something out, we are usually right. Yet, too often the rest
Stephan Liozu is the Founder of Value Innoruption Advisors, a boutique consulting firm specializing in disruptive approaches in value, pricing, and strategic management.
Your customer’s willingness to pay is an excellent measure of your product’s value. And their willingness to pay is best estimated by the price at
Andrew Bailey is a Value Pricing and Price Negotiation Specialist. He is the founder of Commercial Strategy 4. He helps you unleash your pricing power to
It’s been a while since I introduced myself, and many of you are new readers to this blog. If that’s you, welcome. I wanted to
Steve Wilkins is the Head of Pricing Solutions at Standav Corp He’s a seasoned executive with many years’ experience advising senior management teams on various
