sales Archives - Impact Pricing

October 26, 2023

You’ve probably heard of the 5 why’s. It’s a technique used to get to the deeper issues. Here’s an example: Prospect: “I want to buy

August 3, 2023

Quartz had an article on Unilever’s sales of ice cream. This graph tells an interesting story. In the beginning of 2022, notice there was little

January 25, 2023

This morning I was asked a difficult question in a setting where I couldn’t tell the complete truth. I delivered a keynote to the sales

January 11, 2023

I’m a failed salesperson. Early in my career, I shifted from engineering to technical sales, and I was horrible. (Do you know how to identify

September 14, 2022

In the last two weeks, I described why you shouldn’t and why you should give the authority to discount prices to salespeople. This week,

September 7, 2022

Find out all the reasons why you SHOULD give salespeople discount authority in the sales process. This can help increase sales.

August 31, 2022

Find out all the reasons why you should NOT give salespeople discount authority. Salespeople are the direct contact with your customer.

Tag: sales