Tag: price segmentation

Impact Pricing - What if They Find Out?

What if They Find Out?

The question that comes up EVERY time I teach price segmentation: “What if one customer finds out another got a better price?”   Think about how you

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Impact Pricing - Price Segmentation through Negotiation

Price Segmentation by Negotiating

If your salespeople negotiate prices with individual customers, you use price segmentation.  The question is, are you using it well?  Price segmentation means charging different

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