Impact Pricing Podcast
#487: Blogcast: Why Do They Buy?
This is an Impact Pricing Blog published on July 20, 2023, turned into an audio podcast so you can listen on the go. Read Full
#486: Pricing Table Topics: Joker 1 – An Indicator of Willingness to Pay
This one is the Joker 1 from the Selling Value card deck. You heard earlier that there are really three types of buyer’s value journeys.
#485: The Relationship between Customer Value and Pricing Strategies with Ian Campbell
Ian Campbell is the author of Wall Street Journal Best Seller “The Value Sale”. As Chief Executive Officer of Nucleus Research he is responsible for
#484: Blogcast: It’s Too Expensive!
This is an Impact Pricing Blog published on July 13, 2023, turned into an audio podcast so you can listen on the go. Read Full
#483: Pricing Table Topics: 2 of Diamonds – Involve Finance with Monitoring the Value-based KPIs.
This one is the 2 of Diamonds from the Selling Value card deck. I’m often asked who should own pricing, and one of the departments
#482: Discover How to Know Your Value with Amy Riley
Amy L. Riley is an internationally renowned speaker, author and leadership development consultant. She’s worked with organizations such as Deloitte, Cisco Systems and Aon Hewitt