Increase Profitability with Value-Based Strategies
We came to Mark with an issue of how to change the way our company prices our web-based application. He didn’t just help us to change our pricing model, he helped us to clearly understand how to communicate our value. Since then, our sales have increased over 200%.
David Crumbley COO, Alex Jordan & Associate
Raise Prices Without Losing Customers
Leaders are under growing pressure to demonstrate their impact and maximize profitability. But unless you understand the value your business delivers, how to talk about it, and who to talk about it to, your business won’t get paid what it’s worth.
Impact Pricing helps you stop leaving money on the table. Our services guide you to uncover the hidden value you provide customers and build a culture that prioritizes value creation – allowing you to align your organization, increase prices, and drive profitability.
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Recent Content from
America’s Pricing Thought Leader
#622: Beyond the Label: Understanding Wine Pricing and Consumer Taste with Tim Hanni
Tim Hanni is a trailblazer in the wine industry, renowned for his groundbreaking work in wine education, sensory sciences, and his mission to demystify wine
#621: Blogcast: High Prices and Lost Deals
This is an Impact Pricing Blog published on July 11, 2024, turned into an audio podcast so you can listen on the go. Read Full
Mastering the Good-Better-Best Strategy: A Guide to Increasing Win Rates and Revenue
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#620: Get Your Business Exit Ready While Maximizing Its Value with Christine Nicholson
Christine Nicholson has a 25-year experience of running companies in multiple sectors. She started, built, and exited multiple successful businesses. She took a business from
Uncover Hidden Profits with Our Opportunity Signals Worksheet
Do you have an opportunity to increase your profitability? The answer is undoubtedly yes, but that’s neither satisfying nor informative. You need to know where
