Win more business at higher prices

At Impact Pricing, we’re passionate about helping organizations realize their full value. We offer an array of resources and services–from our award-winning podcast series to our immersive bootcamps–to support every step of your organization’s journey to maximum profitability.

Our offerings are based on the teachings of our founder and profit expert, Mark Stiving, and combine decades of real-world experience with a passion for inspiring and teaching others.


For organizations & their investors

Bottom Line Bootcamp

Impact Pricing University


For individuals


Coaching Services


Recent Content from 
America’s Pricing Thought Leader

Impact Pricing - Proven Value

Proven Value

One big aha! moment I had when studying subscriptions was the difference between perceived and real value. To win new customers, you have to communicate

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Three Types of B2B Value

(593 words – 5 min) Buyers trade money for Value.  In B2B, value is measured in incremental profit.  Let me repeat: Value is Incremental Profit

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Growth Comes from Value

(681 words – 6 min) There are only two ways to increase your revenue (and profit): win more customers and grow your current customers so

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