George Boretos has over 25 years of professional experience in leadership positions in the enterprise software market, a deep understanding of AI technologies, and a
This is an Impact Pricing Blog published on August 22, 2024, turned into an audio podcast so you can listen on the go. Read Full
I was and still am a huge proponent of Value Based Pricing. Several times I’ve argued that Value Based Pricing means charging what a buyer
Stephen Plume has more than 20 years of success in venture, executive leadership, and consulting. He is a General Partner of an early-stage venture fund
This is an Impact Pricing Blog published on August 15, 2024, turned into an audio podcast so you can listen on the go. Read Full
Most companies want to increase market share and grow profits. These are often contradictory goals. Raising prices grows profits while potentially reducing share. Reducing prices
Barrett Thompson is a firm believer that applied advanced math and data science can significantly improve customer lifetime value. For more than 25 years, he
This is an Impact Pricing Blog published on August 8, 2024, turned into an audio podcast so you can listen on the go. Read Full
Pricing people have a unique perspective, but it’s a perspective that could dramatically help your entire company if more people adopt it. All competent pricing
Claire Wang helps startup founders and solopreneurs pick a pricing model that ensures their long-term success. In this episode, Claire shares her journey of transitioning
