Ep125: Can We Really Price Value? with Jose Mirabal
June 14, 2021
Jose Mirabal is an advisor and expert in negotiation and pricing strategies. He has more than 350 projects carried out in 27 industries. His clients
Month: June 2021
Blogcast #7: Pricing is NOT Driven by Supply and Demand
June 11, 2021
This is an article published on March 31, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Memecast #10: Pricing Metrics by Default
June 9, 2021
Everybody has a pricing metric. But so few companies actually think about it. Think about when we bought cars, we would buy a car. And
When Should You Lower Your Price?
June 9, 2021
It’ll come as no surprise that my first instinct is to encourage you to never lower your prices. Many people want to lower their prices
Ep124: Pricing Strategy for Different Channels with Larry Walsh
June 7, 2021
Larry Walsh is the leading go-to-market advisor to technology executives, channel leaders, and solution providers around the world. Widely known for his ability to cut
Blogcast #6: Why You Need to Price Before, During, and After
June 4, 2021
This is an article published on March 31, 2021, turned into an audio podcast so you can listen on the go. Read Full Article Here:
Memecast #9: Land and Expand
June 2, 2021
You’ve heard it, you’ve probably said it, your company probably says it. Everybody thinks they’re gonna land and expand. But what I want you to
Can Your Pricing be Your Advantage?
June 2, 2021
For any company, an advantage is a distinctive competency: something you’re great at, and your competition isn’t. It gives you a unique position in the
