Win more business at higher prices
At Impact Pricing, we’re passionate about helping organizations realize their full value. We offer an array of resources and services–from our award-winning podcast series to our immersive bootcamps–to support every step of your organization’s journey to maximum profitability.
Our offerings are based on the teachings of our founder and profit expert, Mark Stiving, and combine decades of real-world experience with a passion for inspiring and teaching others.
Recent Content from
America’s Pricing Thought Leader
#524: Pricing Strategies for Your Travel Business with Neil Fitzgerald
Neil Fitzgerald is an experienced, driven, and accomplished pricing and revenue professional, with a wealth of experience while working for leading, high-profile companies. Proven in
#523: Blogcast: Lessons from Amazon’s Nessie
This is an Impact Pricing Blog published on October 12, 2023, turned into an audio podcast so you can listen on the go. Read Full
Do You Need a New Pricing Metric?
The first indication that you need a new pricing metric is you have customers who get massive amounts of value but don’t pay you very
#522: Pricing Table Topics: Queen of Diamonds – Create Perceived Value with Marketing
This one is the Queen of Diamonds from the Impact Pricing card deck. We often talk about how we want products that are different from
#521: Top Pricer Tournament: Simulating Winning Pricing Strategies with Mark Chussil
Mark Chussil is the founder of Advanced Competitive Strategies, Inc. He is an expert in qualitative and quantitative business war games, custom strategy simulators, executive
#520: Blogcast: Rules of Thumb for Price Increases
This is an Impact Pricing Blog published on October 5, 2023, turned into an audio podcast so you can listen on the go. Read Full
What Comes After Product-Market Fit
A company or product without Product-Market Fit (PMF) is doomed to fail. We probably all agree with that. Products without a market willing to pay
#519: Pricing Table Topics: Queen of Hearts – Value-based Pricing
This one is the Queen of Hearts from the Impact Pricing card deck. Value-based pricing has many different meanings. Different people use it differently. Oftentimes,
