Books

order on amazon

If you’ve been hesitating to adjust your pricing, now’s the time. Raising prices is the fastest way to increase your profit margins. A simple 1% price increase can translate into a 10% profit boost, assuming a 10% margin.

Fear of losing sales or upsetting customers is natural, but my newest book – Instant Profits – will show you how to navigate those challenges with confidence. It provides the knowledge and tools to implement strategic price changes without unnecessary risks.

order on amazon

“Stop selling features and sell value,” they say.  It’s brilliant advice, but it’s flawed.  Rarely does anyone know what value means.  This book is aimed at helping salespeople win more deals at higher prices by learning how to sell value.  Selling Value, now available on Amazon is your go to guide for learning how your customers see value and learning how to create, communicate and capture more value in the marketplace.
Get your copy today!

Book available for US residents only.

Autographed Book

45

Selling Value is now available. Order your autographed copy and personal message from Mark as a gift for you or your team. Book available for US residents only. 

order on amazon

Subscription businesses are like most businesses in many ways, but there are huge differences which require a different mindset. If you are trying to launch a new subscription product or grow an existing subscription or transition a traditional product to subscription, Win Keep Grow will provide the insights you need to help your subscription model skyrocket. 

Audio Book

Autographed BooK

45

Autographed Book & Online
Course

250

Receive valuable insight from our highly beneficial online course, Accelerate Your Subscription Business. Through this course, you will receive a framework and the tools necessary to build confidence and prioritize your activities. Order your autographed copy of Win Keep Grow and course today! Book available for US residents only. 

Win Keep Grow is available on Amazon. Get your copy today. Book available for US residents only. 

Impact Pricing Book

25

Price — it’s most powerful marketing tool you have— and the least understood. Zeroing in on the areas where your efforts will generate the greatest impact, Stiving breaks down critical pricing concepts and provides the blueprint to integrate proven pricing strategies into your growth plans.

Autographed
Book

45

Learn how to set prices that drive your market position, and correctly use costs to make profitable pricing decisions. Don’t miss out on your chance to receive an autographed copy and personal message from Mark. Book available for US residents only. 

Autographed Book & Online
Course

250

Help drive your company to faster, more profitable growth with the Value Based Business course. Once you decide to price based on value, you have the catalyst to help the rest of your company create, communicate and capture more value.  This course gives you the framework you need to drive impactful change throughout your organization. Book available for US residents only. 

Digital Copy

NOW AVAILABLE

Receive your copy instantly when you purchase the Kindle version of Win Keep Grow. 

Book your

Value Discovery RoundTable

A full-day workshop with Mark and your team to create a product value framework to aid in increasing product profitability.

Order Autographed

SELLING VALUE

Order Autographed

WIN KEEP GROW

Order Autographed

WIN KEEP GROW

Plus get access to our online course Accelerate Your Subscription Business

Order Autographed

Impact Pricing

Order Autographed

Impact Pricing

Plus get access to our online course Accelerate Your Subscription Business

EXCLUSIVE WEBINAR

Pricing Best Practices:
How Private Equity Can Drive Value Without Compromising Relationships

Don't miss out on this opportunity to enhance your pricing approach and drive increased value.

Our Speakers

Mark Stiving, Ph.D.

CEO at Impact Pricing

Alexis Underwood

Managing Director at Wynnchurch Capital, L.P.

Stephen Plume

Managing Director of
The Entrepreneurs' Fund