Sponsorship

Put your company in front of Impact Pricing's community of over 4,000 pricing professionals and decision-makers.

Bridging the gap for your target market

Here at Impact Pricing, we regularly conduct insight interviews with successful industry experts in Revenue & Strategy, Executive Advisors, and Pricing Industry Leaders. These value-based discussions attract thousands of listeners each month. 

Wherever your client base is, go to them, nurture them, pamper them with the information they crave by creating ads to reach prospects in each stage of the buying process. When times are good you should advertise, when times are bad you must advertise! 

Podcasting stands heads and shoulders above traditional display advertising, with listeners doubling over the last ten years. When Impact Pricing mentions your ad, it’s a direct and personal endorsement of your brand.

That’s why we created Sponsorship Opportunities

Podcasts are now a dynamic way to get your products and services in front of large numbers of listeners from all around the world for a fraction of the cost of traditional advertising.

According to Edison Research, among most engaged and passionate podcast listeners:

  • 44% of people pay more attention to advertising on podcasts than on other media
  • 37% agree that advertising on a podcast is the best way to reach them
  • 70% have considered a new product or a service after hearing an ad on a podcast they regularly listen to

SHOW OPTIONS

EPISODE MENTION

10 second mention
$ 75
  • an episode

30-60 SECOND PRE-ROLL

Runs before the episode
$ 100
  • an episode

15 SECOND POST-ROLL

Runs after the episode
$ 100
  • an episode

KEY CHARTER SPONSOR

Pre and Post roll
$ 500
  • an episode

BACK CATALOG SPONSORSHIPS

If there’s an episode that relates to your brand, we’ll add a pre-roll audio on the back catalog episode
$ 250
/month
  • OR $2400 LIFETIME

SHOW PAGE OPTIONS

More than ever, advertising is accountable. It can be measured by views, sales, and attitude changes. Online and Podcast advertising can also help you make adjustments and improvements for future campaigns. It drives interest and activity that can lead to increased foot traffic, more website visitors, a jump in followers, and more sales.

355 X 120
BANNER AD

Sidebar banner ad in second position- linked to site 

100

per month

Submit listing after order.
Charged annually to a credit card.​

355 X 440
BANNER AD

Sidebar banner ad in second position – linked to site 

225

per month

Submit listing after order.
Charged annually to a credit card.​

CO-BRANDED
PODCAST TITLE

{software co.} Ep 1005: Presents- Stop Discounting 

250

per month

Submit listing after order.
Charged annually to a credit card.​

1-2 MIN
PROMO VIDEO

Positioned on page within show notes or in sidebar 

300

per month

Submit listing after order.
Charged annually to a credit card.​

KIND WORDS FROM OUR LISTENERS

Accountability in Advertising

More than ever, advertising is accountable. It can be measured by views, sales, and attitude changes. Online and Podcast advertising can also help you make adjustments and improvements for future campaigns. It drives interest and activity that can lead to increased foot traffic, more website visitors, a jump in followers, and more sales.

MULTIPLATFORM + SOCIAL MEDIA

TEXT FEATURE WITH LINK

Text placement with hyperlink within our monthly newsletter 

25

per email

Submit listing after order.
Charged annually to a credit card.​

BANNER 1 IN MO. NEWSLETTER

Image/banner placement within our monthly newsletter 

75

per email

Submit listing after order.
Charged annually to a credit card.​

BANNER 2 IN MO. NEWSLETTER

Image/banner placement within our monthly newsletter 

125

per email

Submit listing after order.
Charged annually to a credit card.​

15 SECOND SHOW SPONSOR

Mentions throughout the episode and runs between 30-45 minutes. Roughly 6-7 mentions 

90

per episode

Submit listing after order.
Charged annually to a credit card.​

SEGMENT SPONSOR

Sponsor one of the shows – helpful, informative, catchy 

350

per episode

Submit listing after order.
Charged annually to a credit card.​

LinkedIn, Twitter
& Facebook

Text mention and hyperlink in commentary that appears alongside our episode posted on social media (each episode posted 4 times within 7 days) 

200

per episode

Submit listing after order.
Charged annually to a credit card.​

LinkedIn, Twitter
& Facebook

Graphic representation and hyperlink posted on social media 

350

per episode

Submit listing after order.
Charged annually to a credit card.​

MASTER SPONSORSHIPS

GOLD LEVEL

Choose 1 option from each of the categories above *excluding Back Catalog
$ 1000
  • per episode

PLATINUM LEVEL

Choose a combination of 6 options from each of the categories above *excluding Back Catalog
$ 1600
  • per episode

TITANIUM LEVEL

Monthly Sponsorship total of 4 episodes / mo and 1 option from each category per episode- *episode exclusivity*
$ 3900
  • per episode