Impact Pricing Podcast
Blogcast #54: Shrinkflation, the Hidden Price Increase
This is an Impact Pricing Blog published on March 30, 2022, turned into an audio podcast so you can listen on the go. Read Full
Memecast #57: Selling Value Helps Alot
Boy, there’s no way I can completely explain this impactful insight in a brief conversation. But understand, if we can get our salespeople to shift
Ep172: Selling Value: The Go-To Book Resource to Help Salespeople Win More Deals at Higher Prices with Orvel Ray Wilson
Orvel Ray Wilson is co-author of the book, “Guerilla Selling”, and five other books in the “Guerilla Marketing” series, the best-selling marketing series in history.
Blogcast #53: Selling Value
This is an Impact Pricing Blog published on April 20, 2022, turned into an audio podcast so you can listen on the go. Read Full
Memecast #56: Nobody Cares About Your Product
It’s absolutely true, people don’t buy products, they buy solutions to problems. When we talk about our products, when we talk about our features, that
Ep171: Position, Plan, and Price to Win Government Contract with Jon Barker
Jon Barker has been involved in managing government contracts from the supplier side his entire career. He started a company called PTW Solutions, where PTW
