Search Results for: price increase – Page 5

You Must Lose on Price

If you never lose on price, you are not charging enough!   I know, many of you wish you had this problem. But the key here is

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Losing on Price

Ask a salesperson why we lost a deal and you will almost certainly hear one of two different answers:  1. The product wasn’t good enough. 2. The

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The Price/Value Tradeoff

Buyers only buy when they perceive the value is higher than the price. If you don’t have enough buyers, either your price is too high or

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